Are you tired of your email marketing hacks or similar campaigns delivering less than stellar results? Would you love to know how to get every single person on your list to open every email you send? The answer should be a resounding YES!…
California is known for its innovation, diversity, and entrepreneurial spirit. With a population of nearly 40 million people, it’s no surprise that the Golden State has a thriving small business community. From Silicon Valley startups to mom-and-pop shops in small…
Marketing is an integral part of any successful business. So what exactly is a marketing plan? A well-crafted marketing plan can help a company reach its desired target audience and achieve its objectives. Creating a marketing plan, however, can be…
So, you’re starting a small business, and seeking a way to differentiate yourself from the competition. That’s where branding comes in. Your brand identity exists regardless of whether you’re actively managing it or not. The strength and reliability of your…
In 2023, the world of marketing is continuously evolving. It is crucial to stay up-to-date with the latest trends and terminology to effectively communicate and deliver marketing strategies. Whether you are a seasoned marketer or just starting out, understanding key…
When considering the pros and cons for funnel and flywheel marketing, it is important to first have an understanding of both individually. Funnel Marketing To put it simply, the customer journey is depicted by a marketing funnel, which illustrates the…
A well-developed social media plan enhances your business’s visibility, leading to a greater number of potential customers. But the art of sharing on social media is a delicate act that requires careful planning and consideration, and when done wrong, can…
It’s long been recognized that the opinions of customers regarding your business hold greater significance than your own statements, regardless of the quality of your services or the authenticity of your message. And now with information readily accessible at the…
For artists of all mediums, from digital art to traditional oil on canvas and beyond, social media has been one of the most beneficial tools for promoting work and building communities. The drawback is that social media management can be…
