3 Free Website Traffic Report Resources
Do you want to know how many visitors your website is getting? What pages they visit, and how long they stay? Of course you do.
Knowing who is visiting your website is essential, and that’s what a free website traffic report shows. Quality, valuable data doesn’t have to be complicated or expensive.
But if that sounds like a familiar case, let a local web design company investigate it for you.
Here are some of the most important web traffic statistics to monitor:
- Organic Search Traffic
- Unique Visitors
- Top Performing Pages
- Page Sources
- Bounce Rate
Here are three ways to get your free website traffic reports.
Google Analytics allows you to get the data you need to make intelligent marketing and business decisions. It is an invaluable resource used by marketers everywhere because it is free, easy to use, and carries the Google name.
Traffic reporting with Google Analytics provides a single, accurate view of the customer that can be customized to your needs.
Google Analytics promises to give insights into
- Sources of incoming traffic. This would include direct visitors, search visitors, and referral visitors.
- Interactions per visit. When users visit your website, it is important to monitor what they are doing by looking at what pages they visit each session. This can help track any gaps in the web content and what your most popular pages are.
- Bounce rate. When visitors visit the site and immediately leave without interactions, it could show the web design and usability issues.
How’s your website doing anyway?
Is your web design company giving you the foundation to succeed?
Find out today – call now.
You don’t have to be a marketing company to have an active blog. But if you are running a blog, the likelihood is that you’re running it on WordPress.
WordPress has a free plugin called Jetpack that comes with a statistics tracker that sits right in your WordPress dashboard.
Jetpack lets you know how many visits your site gets and what posts and pages are most popular.
The free version of Jetpack includes site stats which offers clear data on the overall traffic. It makes the most popular metrics easy to understand. From their site stats, you can find information on:
- Top Posts and Pages
- Search Engine Terms
These stats can be filtered by day, week, month, and year.
StatCounter is another free website analytics program that helps you monitor your website visitors’ entire journey through your website.
StatCounter currently offers the following stats:
- Popular Pages
- Entry Pages
- Exit Pages
- Recent Keyword Activity
- Search Engine Wars
- Visit Length
- Returning Visits
- Country/State/City Stats
- Recent Visitor Google Map
- and more!
When designing a website, there should be an expected flow of traffic. Are users navigating your website how it was meant to be, or are they having difficulty finding what they are looking for? The visitor paths give insights necessary to detect problems with the site structure.
At Boylan Point Agency, we use a variety of tools to track our clients’ web traffic, their overall site health, and to do keyword research.
When looking at your web traffic, consider how optimizing your content for search engines with SEO services and making your site responsive, fast, and accessible could improve your web traffic.